Safaricom

Total 33 Posts

The M-PESA 1Tap service that failed

A few years ago, Safaricom introduced M-PESA 1Tap in Kenya, a service that was supposed to revolutionize payments. Unfortunately, despite it reducing the number of steps taken to make a payment, it failed.

Challenges in trying to implement digital technologies in rural Kenya

Rural areas in Kenya face several unique development challenges that affect the use of digital technologies. In this article, we look at 3 of those challenges.

Understanding the age of data

If data is the new oil, giving out your personal data indiscriminately is like allowing any person who comes your way to set up an oil rig on your private property. Kenyans need to be more vigilant.

Safaricom and Google partnership hopes to increase smartphone penetration

Safaricom and Google have entered into a partnership that aims to empower one million Kenyans to acquire a 4G enabled smartphone and increase data consumption for Safaricom and empower the phone user to do much more than is possible on a feature phone.

Lebogang Mukansi on the value of growth hacking

In this episode of The Lead Creative podcast, award-winning brand and advertising strategist turned growth-hacker, Lebogang Mukansi talks about the value of growth hacking.

Safaricom and Vodacom have bought M-Pesa from Vodafone

Vodafone Group has concluded the sale of M-Pesa to Vodacom Group and Safaricom. Before the conclusion of this deal, Safaricom paid Vodafone in the UK royalties and license fees for using M-Pesa.

Mobile money could get a second revolution in Kenya

The adoption of mobile money for small payments should be a game-changer in the long run. While mobile money is thriving in Kenya, it majorly works as a means of sending money, but not efficient for paying small amounts of money due to associated costs.