Total 35 Posts
Vodafone Group has concluded the sale of M-Pesa to Vodacom Group and Safaricom. Before the conclusion of this deal, Safaricom paid Vodafone in the UK royalties and license fees for using M-Pesa.
The adoption of mobile money for small payments should be a game-changer in the long run. While mobile money is thriving in Kenya, it majorly works as a means of sending money, but not efficient for paying small amounts of money due to associated costs.
With the advent of mobile phones and increased Internet penetration, the borrowing of money has been shifting from traditional channels to electronic channels. This has come with its problems.
During October 2019, Safaricom announced a new strategy as it turned nineteen, promising to be simple, honest and transparent across all its products and operations. Perhaps, M-PESA customer challenges are the perfect place that they can start applying that new ethos.