Opinion and Analysis
Total 1152 Posts
While getting sales is hard, sometimes sales can show up from unexpected places. This is the case when people find a different use for your product, one different from what you had in mind when making the product.
A concerning number of South African companies are not prepared for the inevitability of a cyberattack despite the significant financial and reputational risks.
Apple’s conduct [vs Epic Games] locks consumers in, preventing them from moving to other systems due to high switching costs. This restricts choice and monopolizes the market.
The time is now for brands to think beyond the 3rd party cookies and take advantage of 1st party telco deterministic data to drive results for their businesses in an increasingly competitive market.